We are, as we shared a month ago, out cruising for the summer, but it’s not all lotus eating. Although we have been publishing a little less than normal, we are still hard at work for AAC and our members.
This year our big effort has been an assault on the near vertical learning curve required to produce even semi-decent video.
We decided to take this on based on the success of last year’s efforts, particularly the way making a short video enabled us to quickly communicate how simple a particular task can be made, given the right set-up, gear and technique.
For example, when I originally wrote about our multiple-tether system, the near universal reaction to my written description was “way too complicated”. But when we published a short video showing that said system was actually faster and easier to use than most any alternative, that objection magically went away.
We will not be attempting full length how-to or “look how beautiful this destination is” videos; both because there are other people way better qualified in those genres than us, and because we still think that our traditional focus on clear writing and good still photography is the way for us to deliver the most value to our members.
Having said that, what we will be doing is adding short video segments to chapters and posts to illustrate specific points that lend themselves to video explanation.
We still have a lot to learn and need to buy a bit more gear—mainly specialized mounts to allow us to better place our three video-capable cameras around the boat to provide multiple views of the same operation—to get our videos to the standard we would like them to be.
However, we are making progress, as you can see from the fun little trailer below. (Don’t panic about the “Hollywood” vibe, just me having a bit of fun in iMovie, the actual videos themselves will be more “serious”.)